1950s MCM Advertising Leaflet Wood Lore Finish Pierce & Stevens SE4

See pics for condition.

1950s MCM Advertising Leaflet Wood Lore Finish Pierce & Stevens SE4

It's here at last
a genuine one-product wood finish
no primer or sealer needed
nothing else to buy! Just
2
coats of WOOD LORE over any unfinished wood surface (1 coat
"hand-rubbed'
WOOD LORE
can get a good job, even blindfolded!
Self-rebling
WOOD FINISH
Semi-lustre
Check these exclusive WOOD LORE features
equally effective on old work or new
self-rubbing
"rubs itself as it dries"
brushes better - dries faster
won't darken or discolor - completely washable
remarkable "hold-out" for maximum body and coverage
unique "low-wetting" for lightest color
amazing adhesion .
- no chipping or peeling
no pre-sanding needed when applied over high-gloss finishes